Johnny Sexton, the Irish rugby legend, has not only dominated the field but has also accumulated an impressive fortune, estimated at €10 million. His success stems from both his exceptional rugby career and his astute business ventures.
Johnny Sexton: Ireland’s Rugby Superstar with a Midas Touch

As the captain of Ireland’s rugby team, Sexton’s on-field prowess has earned him a staggering salary from the IRFU, making him the highest-paid player in Ireland. In 2018, he set a record by earning over €600,000.
Beyond rugby, Sexton is a savvy businessman. He established JAS Management & Promotions Ltd. in 2008, managing his ventures and generating substantial profits. His investments have also contributed to his wealth, including his recent stake in Dash Water, a popular sparkling water brand.
Sexton’s Business Empire: Investments and Collaborations
Sexton has extended his business portfolio beyond his own ventures. He has invested in companies such as Mace, a renowned Irish convenience store chain, and is exploring a potential role with Ardagh Group, a leading sustainable packaging provider.
Sexton’s experience as a team leader and his ability to create strategic alliances have proved valuable in the business world. His involvement in endorsements and collaborations has further enhanced his brand value.
Johnny Sexton’s Post-Rugby Career: A New Chapter in Business
After retiring from rugby in 2023, Sexton transitioned seamlessly into a commercial manager position at Ardagh Group. His adaptability and business acumen have made him a valuable asset to the company.
Sexton continues to explore new business opportunities. His commitment to sustainability aligns with Ardagh Group’s mission, suggesting a long-term partnership.
Sexton’s Earnings in Comparison to Other Rugby Stars
Sexton’s earnings as Ireland’s captain place him among the top rugby players worldwide. Owen Farrell of England and Beauden Barrett of New Zealand are also known for their high salaries, while factors such as experience and contract negotiations can impact individual earnings.
Despite his high income, Sexton remains focused on his rugby career and shows no signs of slowing down. His business ventures provide financial security while allowing him to explore his entrepreneurial interests.
Key Points to Remember
- Johnny Sexton has an estimated net worth of €10 million.
- His wealth stems from his rugby salary, business ventures, and investments.
- Sexton owns and manages JAS Management & Promotions Ltd., which has generated significant profits.
- His investment in Dash Water and his partnership with Mace have further contributed to his wealth.
- After retiring from rugby, Sexton joined Ardagh Group as a commercial manager, showcasing his transition to business.
- Sexton’s earnings as Ireland’s captain are comparable to those of top rugby players worldwide.